LG’s HX906TX Home Theater System Brings 3D Cinema to Life

LG is the first  in the Industry to launch 3D Sound home theater system

LG is targeting a market share of 40% in Blu ray HTS category

New Delhi, 19^th March 2012:  It’s all very well having the biggest, widest screen with the most dazzling picture anywhere outside of a movie theatre, but to really capture the full cinematic experience, you need the sound to match. LG Electronics India is set to expand the 3D home entertainment experience as it unveils today the world’s first 3D Sound Home Theater System- HX906TX that elevates the Home Entertainment experience to new thrilling heights.

“3D entertainment is set to explode this year and LG is setting the pace with its  new 3D AV line-up,” said Mr. Soon Kwon, MD LG Electronics India Pvt. Ltd. “From picture to connectivity to sound, all our products are tailor made to create the best 3D home entertainment experience possible that Indian consumers crave for.”

Designed for the discerning buyer for whom hi-tech and hi-style are inseparable, the newly introduced HX906TX is LG’s top-of-the-range 3D Sound Home Theater System. HX906TX boasts true 360˚sound as immersive as a movie theater. Its innovative new approach to audio includes the Vertical 3D Effect Channel, which works by emitting sound through top-firing upright speakers installed on four Tallboy Speakers. Along with a 360º Reflector, Sound field expansion and 3D Sound Analyzer directs the sound in such a way that it creates “Sound Shower” effect, rich with crisp, detailed & mesmerizing acoustic envelope.

Specifically designed for a coordinated look with 3D TV’s, the HX906TX is extremely stylish with 3D cubic design accentuated with a glossy metallic hairline finish to create a Home Theatre that complements any living room or lounge. It’s a 9.1 speaker system which adds four Upright 3D Speakers to the conventional 5.1 channels on a home theater system. With 10 speakers in total delivering an optimized, multi-directional audio, the HX906TX creates an immersive sound that is also powerful enough to capture the delicate background sounds of everyday life.

Further sharing the plans on capturing 3D market, Mr. Kwon says, “We are all geared up to expand our full range of 3D AV products to further enhance the 3D market in India. We plan to capture 40% market share in the Blu ray HTS category as we already stand as market leaders in 3D TV’s with a 40% share (source: GFK  Jan’ 2012  in units). We aim to be a market leader in 3D Home Entertainment segment by June’12 with a market share of 50%”.

The HX906TX connects wirelessly through DLNA (Digital Living Network Alliance) compatible devices, making it quick and easy to access digital content stored on PC’s and other gadgets. With built-in WI-Fi enabling it to hook up with Internet networks, the user can also take full advantage of online content, including video streaming and web albums through the netcast function.

For the best in entertainment options, the HX906TX comes with LG’s outstanding Smart TV functions. Premium Content provides a wide array of VOD services for the whole family, while ‘LG Apps’ feature delivers top quality lifestyle, educational and interactive applications tailor-made for TVs. With the LG Remote feature, users need to only download an application for their Android or iPhone smartphone and they can change their smartphone into a comprehensive remote control for the HX906TX.

The HX906TX will hit the India market from March, 2012 at a price of Rs. 59990.

HX906TX Specifications:

Ÿ         CINEMA 3D Sound Technology

-          9.1 Speakers

-          Upright 3D Speakers

-          360º Reflector

-          Sound Field Expansion

-          3D Sound Analyzer

Ÿ         FULL HD 3D Blu-ray^TM Playback

Ÿ         LG Smart TV function

-          Premium Content

-          LG Apps

• Multi Playback (3D/DVD/HD DivX/MKV/ACD/MP3/AVCHD)
• Wi-Fi Direct™ and DLNA

Ÿ         Audio Return Channel

Ÿ         LG Remote via Smartphone

Ÿ         External HDD Playback

Ÿ         Music ID by Gracenote™

Ÿ         iPhone / iPod Playback and Recharge